Foodservice
Brighten Up Your Menu with Fresh, Innovative Dinner Companions Featuring Real, Home Grown Wisconsin Potatoes
Versatile
Baked, roasted, mashed, or fried — potatoes are Wisconsin’s favorite side dish
Nutritious and healthful
No fat, excellent source of potassium and fiber, rich in Vitamin C
More choices
Wisconsin farmers grow more varieties of potatoes than any other state
Safe and reliable
Locally grown by Wisconsin farmers — from our fields to your restaurant
Information provided by the U.S. Potato Board
Year after year, potatoes remain the #1 side dish in foodservice. You've experienced their profit power. You know that baked, mashed, roasted or fried, they have the remarkable ability to sell whatever you serve them with, enhancing presentations and adding value and appetite appeal. So now, let's talk about today's potatoes and how, now more than ever, they can put you at the forefront of menu trends.
As the demand for lighter, healthier menu options and bold global flavors continues to grow, more and more chefs are turning to Wisconsin's favorite vegetable as the perfect canvas for menu innovation.
Why? Because potatoes are a familiar, comforting foundation that can stand up to today's big flavors and eye-catching presentations. They're available in all kinds of exciting new varieties. And they have a remarkable nutrition story to tell.
Your customers love potatoes, and they demand health, variety, and novelty. Now, they can have it all. Fresh ideas for potatoes from some of today's top menu innovators show you how.
When it comes to potatoes and health, it's all about perception and reality. The reality is that they fit easily into current dietary guidelines for healthy eating. And the Wisconsin Potato & Vegetable Growers Association along with the U.S. Potato Board is working overtime to make sure your customers get that message.
Our "spokes-spud," Healthy MR. POTATO HEAD™, has given millions of Americans the skinny on potatoes and nutrition—through everything form school programs to national media tours with cooking and diet experts, retail displays, consumer recipe brochures, and much more.
And on the foodservice side, we offer recipes, promotional partnership opportunities and high impact point-of-sale materials to help you promote healthy potato menu options.
The United States Potato Board is committed to continuously providing foodservice professionals with accessible, easy to understand and applicable tools necessary to become industry leaders. As a part of achieving this goal, we have provided the information below to help you keep up on industry news, trends, events and other pertinent information.
Foodservice.com
Premier Web site for foodservice professionals
www.foodservice.com
Nation's Restaurant News
The Wall Street Journal for the foodservice industry
www.nrn.com
International Foodservice Manufacturers Association
The leading association of foodservice manufacturers
www.ifmaworld.com
National Restaurant Association
Provides a survey of the restaurant industry, industry forecasts and trends
www.restaurant.org
Foodservice Today
Features in-depth coverage and analysis of key issues and trends affecting the foodservice industry
www.foodservicetoday.com
Chef 2 Chef Culinary Portal
Guide for chefs within the foodservice industry; includes association and publication information, business opportunities, forums, news and industry events
www.chef2chef.net
Perfect Potato Preparation Tips
To help you prepare the best potatoes for your customers in an easy and cost-effective way, we offer you tip sheets to download and/or print. Click on each potato dish below to view the tip sheet.
Additional Resources
Elementary School Facts
Fun, convenient, and nutritous ideas to promote america's favorite vegetable in school foodservice
Elementary School Recipes
As easy as 1 - 2 - 3!
Potatoes - Main Facts
Vital Statistics on Today's Potato
Potatoes 101
A short course in menu satisfaction













