1. Which type of point-of-sale promotional materials is most effective at maximizing profit when promoting potatoes?
   Shelf-talkers
   Posters
   Ceiling danglers
   Shippers/displays
   None of the above
   I’m not sure
2. Which price promotion is most effective at maximizing profit when promoting potatoes?
   2 for 1
   Instant coupon
   Cross promotion discount
   None of the above
   I’m not sure
3. How are promotional efforts for the Produce Department developed?
   Corporate is responsible for developing all promotional plans
   Promotions are developed at the store level
   Corporate and individual stores work together on developing promotions
   None of the above
4. On a scale of 1-10 (10 being most important), how would you rank the importance of merchandising potatoes compared to other items in the Produce Department?
   1-2 (lowest level of importance)
   3-4
   5-6
   7-8
   9-10 (highest level of importance)
5. Would you like to receive more support from your potato suppliers as it relates to point-of-sale merchandising materials and ideas for promotions?
   Yes, I want my potato suppliers to supply more point-of-sale materials and promotional ideas.
   The promotional support we receive now from potato suppliers is at the appropriate level.
6. Potatoes have more potassium than a banana.
   True
   True
   Both of the above
   All of the above

Thanks for taking our survey!